Business leaders know that communication is essential to success. You might take time to polish your presentations and sales pitches, but what about your everyday conversations? And what about the rest of your staff? All these casual interactions can say a lot about company culture.
In fact, the words you choose can make or break your business, especially in the retail industry. Inclusive language can help you attract customers, build consumer loyalty, increase brand awareness, and retain talented employees. Knowing how to communicate in a welcoming and respectful way is an essential skill for every member of your organization – from CEO to sales associate.